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Club statement · 30 September 2026

SHAM FC announce record sponsorship deal with company that has no website.

The club can confirm a landmark partnership with an exciting global enterprise whose digital presence remains pleasingly discreet.

From the fictional SHAM FC newsroom

SHAM FC are delighted to announce Creative Accounting Ltd as the club’s new principal partner in a record agreement described by all parties as both transformative and best left in the appendix.

The company, founded this morning, shares our commitment to ambition, innovation and replying to straightforward questions in writing within 28 working days. Its logo will appear proudly across the supporter shirt, subject to final artwork and several unusually relaxed valuations.

Chairman Mr A. N. Other said: ‘This partnership proves that two organisations do not need a lengthy trading history to share a very bright future. Or an invoice.’

Further information will be published as soon as the partner’s website, office and stationery become available. All figures are subject to reinterpretation.